Branding

Flock Café

Flock is Nelson’s newest cafe & pizzeria, located on Church Street in the CBD.

Once Cafe Roma, the new owners wanted a brand that embodied their vision of a social and fun space for friends and families to gather and enjoy great pizza, coffee and gelato together.

Upshift was delighted to come on board to create a new identity with a little rustic charm and a touch of whimsy, featuring a literal ‘flock’ and a fresh, vibrant turquoise, black and white palette.

Let's Go

Let’s Go is a brand new passenger vehicle service coming to the Nelson region in February 2019.

Owned and operated by Ana, Let’s Go offers a shuttle service with a personal touch. Services range from special occasion or business shuttle to a personalised Mini Day Out to take in the sites, sounds and tastes of Nelson.

Ana approached UpShift to create a logo and website for her new venture.
The result is a modern and fresh Squarespace site with easily accessible information on services, a booking form and an integrated calendar app enabling potential clients to view Ana’s availability and book out the time blocks they require. A splash of aqua and an energetic typeface are the finishing touch with a logo that represents Ana’s bright and enthusiastic approach to her new business.